The Women’s Wear Daily Archive


We are currently testing an extensive archive of Women’s Wear Daily, one of the biggest fashion magazines in the United States, widely considered the ‘Wall St Journal’ of the fashion industry. The test will run until November 19, so hurry to test the archive before the trial expires.

A comprehensive archive of Women’s Wear Daily, from the first issue in 1910 to material from within the last twelve months, reproduced in high-resolution images. Every page, article, advertisement and cover has been included, with searchable text and indexing.

The Women’s Wear Daily Archive preserves one of the fashion industry’s most influential reads. Key moments in the history of the industry, as well as major designers, brands, retailers and advertisers are all covered in this publication of record.

To access the archive, you must identify yourself as a student or employee at the University of Borås. Follow this link for access to the database.











Text: Lisa Carlson